Google Ads & Meta Ads. Based in Bentonville, working anywhere.
I'm Emmanuel, a Bentonville-based marketer. I run Google Ads and Meta Ads myself for businesses in any city, and I back them with local SEO so you are not paying for every click forever. Book a free call and I'll show you who is getting the clicks you are not.
30 minutes. No pitch deck, no pressure. You keep everything I show you, whether or not you hire me.
The question
Who shows up first when your customers search?
I'll show you on the call.
Who's behind this
I'm early as an agency, but I know local search and I'll show you on the first call.
Emmanuel Perez, CEO & Founder
I'm Emmanuel, founder of EdgePioneers Marketing. I learned marketing from experienced marketers, and I work with a small number of businesses at a time so I can run each one myself. I don't have a long client list yet, and I won't invent one. What I can do is show you exactly where you stand today and tell you honestly what would help.
Work I've done
This is my first case study, and it is local SEO, not ads. Billy gave me permission to use his name and these ranking maps. I do not have an ads case study yet and I will not invent one.
Built 29 suburb landing pages on Squarespace, with SEO and schema.
Optimized the Google Business Profile: 30 services, an FAQ, service areas, and categories.
Ran a "Cash for Your Couch" seller campaign targeting Kirkwood, Chesterfield, and St. Charles.
Each dot is a point on a grid. The number in the dot is where Billy's Couches ranked in Google Maps when searched from that point. 1 is first, higher is lower, and 20 is the highest number these maps show.
What this measures: local Google Maps rankings, and nothing else. The scans do not cover exactly the same area or the same number of points, so compare the colors near Pacific and the surrounding suburbs, not dot counts. I have not measured business results like calls or sales for Billy's Couches yet, so I am not claiming any.
The call
You will not see it until the call.
If I am not the right fit, I will say so and point you in a better direction.
Services
Paid ads come first, because they can put you in front of customers while everything else builds. Most businesses do not need all four. The call is how I work out which ones you do.
Ad spend is paid straight to Google or Meta from your own account. I never touch it or mark it up.
Working with me
Exact scope depends on what we agree on after the call. This is the rhythm.
We agree on what I am doing and what I am not. I get access to your Google Business Profile, website, and ad accounts, all of which stay in your name.
I take a baseline Google Maps ranking scan so changes can be measured. Then I set up the priorities from the call: profile fixes, website fixes, and any campaigns we agreed on.
A short email each week: what I did, what is next, and anything I need from you.
Fresh ranking maps compared with the last scan, in plain language, including what I cannot measure yet.
Email me directly. I reply within one business day. No account manager, no ticket system. emmanuel@tryedgepioneers.com
You own your website and your ad accounts. Any website I build is yours to keep, even if you stop working with me, and ad accounts stay in your name.
New agency
I'm taking on a small number of founding clients at a reduced rate in exchange for a case study, and I want the next one to be an ad campaign. Ask on the call.
Sample snapshot
Here is the format. Everything in this box is an example.
Example Plumbing Co.
Example, fictional business
Where you show up for the search that matters
What is set, and what is missing
Who is paying for your searches
Fictional business, made-up values. Your snapshot uses your real Google Maps, profile, and website data.
How Google ranks local results
How well your profile matches what someone searched.
You can improve it: fill out your profile completely, with your primary and extra categories, services, and the areas you serve.
How well known you are.
You can improve it: reviews and ratings, and links from other sites. Ask every happy customer for a review.
How far the searcher is from you.
You cannot change it, and this is where paid ads can fill the gap.
You can improve the first two. You cannot move your shop. The ranking you see searching from your own office is not what customers see three miles away.
Ask a friend or customer in a neighborhood you want to win to search your main service on their phone and screenshot it. Do it for three neighborhoods. Wherever you drop off is a map of the customers you are not getting.
01
Google Maps leans heavily on your primary category. Pick the one that best describes your core business, as specifically as you can, and add secondary categories only for other things you really do.
02
Your Google profile name should be your real-world name, not your name plus keywords or a city. Keep the name, address, and phone number the same on your profile, your website, and other listings, so Google can trust them.
03
Ask every happy customer for a review, and reply to the reviews you get. Never pay for reviews or offer a reward for them. Google does not allow it.
Source for the first two: Google Business Profile guidelines
Source: Google Business Profile Help, Tips to improve your local ranking on Google
Before the call I prepare a snapshot of your business from real Google Maps, profile, and website data. On the call I show you where you appear today, rank the one or two fixes that matter most, recommend which services you need and which you do not, give you a realistic idea of scope, cost, and timeline, and send a short written summary afterward.
Yes. You get the snapshot and a recommendation whether or not you hire me.
Yes. EdgePioneers Marketing is new, and Billy's Couches is the one client project I can show you so far. I will not pretend otherwise. The upside is that every client gets my direct attention, and I know local search well enough to show you where you stand on the first call.
I'm taking on a small number of founding clients at a reduced rate in exchange for a case study, and I want the next one to be an ad campaign. Ask on the call.
No. Most businesses need one or two. The call is how I work out which.
It depends on what your business needs, so there is no public price list. After the call you get a clear number in writing for exactly what I recommend, before you commit. Ad spend is separate and paid directly to Google or Meta from your own account.
You do. Any website I build is yours to keep, and ad accounts stay in your name.
I take on a small number of clients, and I tell you up front if I am already working with a direct competitor of yours. Nothing you share with me goes to another client.
You deal with the person doing the work. No account manager, no hand-offs. The trade-off is that I take on a small number of clients, so I may not have room right away.
No. Nobody can honestly promise a ranking position, a number of calls, or sales. For Billy's Couches I measured local Google Maps rankings and nothing else. What I can promise is that you will see your real data, get an honest recommendation, and never be sold something you do not need.
No. I am based in Bentonville, but I work with businesses in other cities too, and my first case study is a Missouri business. Local search works the same way anywhere: send the form with your city and I will tell you honestly whether I can help.
Book your call
I only take on a small number of clients, so I ask three quick questions before the calendar opens. It also lets me prepare something real for you.
What happens next